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Case Study: Echometer at Shopware AG

Anchoring company values with Echometer and promoting team and executive development throughout the company.

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About Shopware

Shopware is a leading e-commerce system and is used by some of the largest European brands, retailers and manufacturers in the B2C and B2B sectors.

As a forward-looking open source solution, Shopware gives users the freedom to quickly and easily develop growth potential - with more flexibility and less complexity. Today, more than 100,000 companies already rely on a solution from Shopware.

Shopware employs 200 people at its headquarters in Schöppingen, Westphalia, and also relies on a worldwide network of ~ 1,200 partners.

Initial Situation

Rapid growth and the "War for Talents"

End of 2019: Shopware is growing steadily. In the competition for qualified employees, the positive corporate culture must continue to be ensured and strengthened.

Three goals are set:

  1. Active work on the internal feedback culture at the team level
  2. Company-wide, measurable anchoring of corporate values - in the teams
  3. Strengthening the role of managers as coaches - through bottom-up & on-the-job development

An intensive search is underway for a suitable software tool that can accompany this process.

The challenge

  • Promote a feedback culture
  • Further develop managers in their role as coaches and drivers of change
  • Establish and strengthen corporate values in the everyday life of the teams
Ralf Marpert
“Team development is an area for which there was no suitable software solution before Echometer.”
Ralf Marpert Director Finance & Human Resources @ Shopware AG

Echometer As The Solution

Echometer is introduced company-wide - at just the right time, before Corona breaks out.

Bottom-up change

In times of Corona, Echometer proves to be a valuable tool to support managers in ensuring the adaptability of the teams:

The teams collect feedback every 2 to 4 weeks on current developments and psychological aspects of the collaboration. The results are then independently reflected on together with the manager in team workshops (so-called retrospectives).

Echometer, as a digital coach, takes over the moderation and organization, so that the teams and manager can continue to concentrate on their work.

The Cultural Health Check

The management and HR team can centrally define questions that are asked across all teams. 

In this way, the HR team continuously gains insights into the well-being and development of the teams. At the same time, it can be sure that managers and their teams independently develop measures based on the feedback.

Here, too, both managers and HR are relieved by the self-organization of the teams.

Echometer Cultural Health Check

The Added Value

A learning and adaptable organization

The HR team also has insight into the activity of the teams and can thus follow live how the teams are actively developing and driving change with an average of 4.6 measures per team.

 

The Results

  • Feedback culture & corporate values become everyday life
  • In the first 3 months alone, over 120 measures were decided by the teams in Echometer
  • Continuous visibility of the well-being of the teams
  • On-the-job development of managers as coaches in the new format
Lena Thesing
“When I look at the Echometer dashboard, I see that our 26 teams are working on over 150 active bottom up action items. This clearly shows how Echometer helps us to initiate real change within our teams.”
Lena Thesing HR & Talent Sourcing @ Shopware

Get Started Now!

Schedule an online demo now and find out how Echometer can contribute to team development and cultural change in your company.

Shopware Team